Dont judge each day by the harvest you reap but by the seeds you plant.

Build your own dreams, or someone else will hire you to build theirs.

You've gotta dance like there's nobody watching, Love like you'll never be hurt, Sing like there's nobody listening, and live like it's heaven on earth.

Logic will get you from A to Z; imagination will get you everywhere.

What’s money? A man is a success if he gets up in the morning and goes to bed at night and in between does what he wants to do.

Showing posts with label Online Hussle. Show all posts
Showing posts with label Online Hussle. Show all posts

Friday, 7 February 2014

How to Make / Create Your Own Website: The Beginner's A-Z Guide (Online Hussle)


by Christopher Heng, thesitewizard.com
This tutorial shows you how to make or create a website. It is intended for the beginner and layperson, taking you step by step through the whole process from the very beginning. It makes very few assumptions about what you know (other than the fact that you know how to surf the Internet, since you're already reading this article on the Internet). As some steps are more involved, this guide also links to selected relevant articles on thesitewizard.com that you will need to click through to read for more information.
The first thing you need to do before anything else is to get yourself a domain name. This is the name you want to give to your website. For example, the domain name of the website you're reading is "thesitewizard.com". To get a domain name, you have to pay an annual fee to a registrar for the right to use that name. Getting a name does not get you a website or anything like that. It's just a name. It's sort of like registering a business name in the brick-and-mortar world; having that business name does not mean that you also have the shop premises to go with it.
A web host is basically a company that has many computers connected to the Internet. When you place your web pages on their computers, everyone in the world will be able to connect to it and view them. You will need to sign up for an account with a web host so that your website has a home. If getting a domain name is analogous to getting a business name in the brick-and-mortar world, getting a web hosting account is comparable to renting office or shop premises for your business.
After you sign up for a web hosting account, you will need to point your domain to that account on your web host. Information on how to do this can be found in the guide How to Point a Domain Name to Your Website (Or What to Do After Buying Your Domain Name).
Once you have settled your domain name and web host, the next step is to design the web site itself. In this article, I will assume that you will be doing this yourself. If you are hiring a web designer to do it for you, you can probably skip this step, since that person will handle it on your behalf.
Although there are many considerations in web design, as a beginner, your first step is to actually get something out onto the web. The fine-tuning can come after you've figured out how to publish a basic web page. One way is to use a WYSIWYG ("What You See Is What You Get") web editor to do it. Such editors allow you to design your site visually, without having to muck around with the technical details. They work just like a normal wordprocessor.
There are many commercial and free web editors around. For those who don't mind spending money on a commercial program, Dreamweaver comes highly recommended by many webmasters. If you are planning to use this editor, thesitewizard.com has an online tutorial called Dreamweaver CS5.5 Tutorial: How to Design a Website with Dreamweaver CS5.5. The tutorial takes you through all the steps of creating a fully-functional website with multiple pages and a feedback form, and provides you with the theoretical and practical foundation that will help you create and maintain your site.
If you prefer to use free software, you can find a complete tutorial on using KompoZer, a free WYSIWYG web editor, in the article How to Design and Publish Your Website with KompoZer. Like my Dreamweaver tutorial, this one also guides you through the process of creating a website from scratch. In addition, it shows you some of the main features of the KompoZer software so that you can go on improving and updating your site on your own.
There are many other web design software around. If you prefer not to use either of the above, you can find some others listed on thefreecountry.com's Free HTML Editors and WYSIWYG Web Editors page. I also have tutorials for a few other WYSIWYG web editors here.
After you have followed my tutorial, and are on the way to designing your website, you might want to read the article Appearance, Usability and Search Engine Visibility in Web Design as well. It takes a brief look at some of the real world issues that every web designer must deal with.
An integral part of web design is search engine readiness. Search engine promotion does not start after the web site is made. It starts at the web design stage. The article 6 Tips on How to Create a Search Engine Friendly Website is a must-read. Moreover, How to Improve Your Search Engine Ranking on Google is also important for the simple reason that Google is the most popular search engine around, at least at the time this page was written.
There are many other issues regarding the design of web pages. The above will get you started. However, if you have the time after you get something out onto the web, you may want to read my other articles on Web Design and Website Promotion and Search Engine Ranking.
Although I list this step separately, this should be done throughout your web design cycle. I list it separately to give it a little more prominence, since too few new webmasters actually perform this step adequately.
You will need to test your web pages as you design them in the major browsers: the latest versions of Internet Explorer (version 11 at the time of this writing), Firefox, Opera, Safari and Chrome. All these browsers can be obtained free of charge, so it should be no hardship to get them. Unfortunately, directly testing your site in all these browsers is the only way you can really be sure that it works the way you want it to on your visitors' machines.
Optional: If you have the time, you may want to read my article on how to test your website in multiple versions of Internet Explorer and check your site under earlier versions of Internet Explorer ("IE"). This is not strictly necessary nowadays, since the main culprit causing website problems, IE 6, is disappearing from the Internet, with IE 7 following in its heels. In fact, chances are that the number of people using IE 6 will be too insignificant to bother with come 8 April 2014, the date that Microsoft stops supporting Windows XP (the system that includes IE 6). IE 8 and later are generally considered to be standards-compliant, although, like all browsers, earlier versions don't support the latest versions of the web standards.
If you want to improve the chances that your website will work in future versions of all web browsers, consider validating the code for your web pages. In layman's language, this means that you should check that the underlying code of your web page, called "HTML" and "CSS", has no syntax errors. You don't actually need technical knowledge of HTML and CSS to validate the page, since you can use one of the numerous free web page validators around to do the hard work. On the other hand, if the validator tells you that your page has errors, it may sometimes be hard to figure out what's wrong (and whether the error is actually a serious one) if you don't have the requisite knowledge. Having said that, some validators actually give concrete suggestions on how to fix your code, and one of them, called "HTML Tidy", is even supposed to be able to fix errors for you.
If you are selling products or services, you will need some way to collect credit card information. If so, take a look at How to Accept Credit Cards on Your Website. I also have a step by step guide on How to Add an Order Form or a "Buy Now" button using PayPal to a Website for those using PayPal.
If you need advertisers for your website, you might want to read How to Make Money From Your Website and the follow-up article How to Increase Your Website Revenue from Affiliate Programs. A list of advertisers and affiliate programs can be found on Affiliate Programs: Free Sponsors and Advertisers. Those companies are on the constant lookout for new web publishers to display their advertisements.
When your site is ready, you will need to submit it to search engines like Google and Bing. You can use the links below to do this.
In general, if your site is already linked to by other websites, you may not even need to submit it to these search engines. They will probably find it themselves by following the links on those websites.
Apart from submitting your site to the search engine, you may also want to consider promoting it in other ways, such as the usual way people did things before the creation of the Internet: advertisements in the newspapers, word-of-mouth, etc. There are even companies on the Internet, like PRWeb, that can help you create press releases, which may get your site noticed by news sites and blogs. As mentioned in my article on More Tips on Google Search Engine Results Placement, you can also advertise in the various search engines. Although I only mentioned Google in that article, since that was the topic of that discussion, you can also advertise in other search engines like Bing and Yahoo!. This has the potential of putting your advertisement near the top of the search engine results page, and possibly even on other websites.
There are also less obvious ways of promoting your website, which you might want to look into.
Naturally the above guide is not exhaustive. It is a distillation of some of the essential steps in getting started with your site. If you want more information, you should read the other articles on thesitewizard.com. However, the above tutorial should be enough to help you put your website on the Internet.
Copyright © 2006-2014 Christopher Heng. All rights reserved.
Get more free tips and articles like this, on web design, promotion, revenue and scripting, from http://www.thesitewizard.com/.
Do you find this article useful? You can learn of new articles and scripts that are published on thesitewizard.com by subscribing to the RSS feed. Simply point your RSS feed reader or a browser that supports RSS feeds at http://www.thesitewizard.com/thesitewizard.xml. You can read more about how to subscribe to RSS site feeds from my RSS FAQ.
This article is copyrighted. Please do not reproduce this article in whole or part, in any form, without obtaining my written permission.
It will appear on your page as:
How to Make / Create Your Own Website: The Beginner's A-Z Guide

Copyright © 2006-2014 Christopher Heng. All rights reserved.
thesitewizard™, thefreecountry™ and HowToHaven™ are trademarks of Christopher Heng.
This page was last updated on 19 January 2014.

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Wednesday, 5 February 2014

How to Improve Search Engine Ranking (Online Hussle)


by Christopher Heng, thesitewizard.com

When I first started as a webmaster, there were numerous search engines around. Nowadays, though, we are, for the most part, left with only Google and Bing, with Google providing the majority of visitors to most websites, including thesitewizard.com. This article provides some tips on how you can improve the position of your site in the search engine results on Google.

Google ranks a page according to a large number of factors. Exactly what these factors are is apparently a trade secret, although there are number of well-known things that contribute to the ranking of a page.

One of the factors that contribute to a web page being considered "important" is the number of links pointing to that page. For example, if your page has 100 quality links leading to it, it will be ranked higher (in Google's estimation) than one that only has 20.

But what are "quality" links"? These are links from other popular pages, that is, pages that have, themselves, many (quality) links pointing to them. (Yeah, I know. My definition is circular. And it's possible that the search engine has other factors that determine the quality of a link.)
Anyway, in general, since Google ranks your pages according to the number of links pointing at your page, your site will do better if it has more links pointing to it.

Google seems to give weight to the title of your page. By title, I mean the text that is sandwiched between the HTML tags in the <head> section of your web page. If you use a Web editor that automatically inserts a title like "New Document", remember to change it to some meaningful text with your keywords inside to reap the benefit of this feature. Otherwise, your site will only feature in the search results when someone looks for "New Document". </P><p> Note: by "keywords", I mean the words people will use when searching for your site. For example, if your site sells bicycles, then one keyword for it would be "bicycles", since that's the word you'd expect people to use when searching for bicycles. </P><p> Besides the title tag, if you want your website to feature in Google's results when someone searches for a set of words, say "Widget X", those words must actually occur on your page. Think about it from the point of a search engine. If you don't put the words "Widget X" somewhere on the page, how is the search engine supposed to know that the page deals with that topic? The search engine is not a human being who can draw inferences from the general tone and content of the page. Even if it can handle some synonyms, you're going to compete with other sites who have specifically placed those words on their site. </P><p> I know this point seems self-evident (once you've come across it). However, from experience, many webmasters (me included) don't seem to realise ("realize" in US English) that when they are first starting out. </P><p> According to a paper published by one of Google's founders, if the links pointing to your page has some words in them, those words will be regarded by Google as an additional indication of the content of your page. For example, a link with the text "Cheap Shoe Store" pointing at your page will cause Google to think that your page is relevant when someone searches for "cheap shoe store". </P><p> However, my recommendation is that if you think a particular set of words is relevant to your site, don't rely on some random site on the Internet to link to you with those words. Put them directly on your page. </P><br><p> Although not strictly necessary, if you find that Google (or Bing, for that matter) is not able to discover some pages on your website, create a site map. I don't mean the type of user site map that you see on thesitewizard.com (which is primarily meant for human beings), but a site map that is specially designed for search engines. While such a site map does not guarantee that Google will index and list every page, it will at least help it discover those missing pages if your site design is such that it has impeded the search engine from finding them before. </P><p> Like all respectable search engines, Google will read and obey a special text file on your website called the "robots.txt" file. You can control where search engines are allowed to go with this file. A corollary of this is that you can also inadvertantly block the search engine from going to certain parts of your site. It's generally a good idea to create a robots.txt file for your website, even if it's an empty file with zero bytes (which means that search engines are allowed to index everything on your site). </P><p> If you have been placing images on your website without bothering to place ALT tags, now is a good time to add them. An "ALT tag" (or alternate tag) is just a way of putting a brief description (using words) of what your picture shows. They are needed by the software used by the blind so that they know what's in the picture. Since all search engines, including Google, are essentially blind, relying on words, they also need the ALT tag. The description you give in the ALT tag is treated like the words occurring on your web page, although I don't know if they are regarded as being of equal importance. </P><p> Google's use of links to rank a website has at least 2 side effects on the Internet. Firstly, people seeking to rank higher have engaged companies to furnish them with zillions of links. Those companies presumably set up a whole bunch of sites for the sole purpose of linking to their clients. Secondly, as a response to this, Google has retaliated (and continues to do so) by discrediting links from such "link networks" as well as penalising the sites that pay them for the service. </P><p> It's apparently possible to run afoul of this even if you have no intention of buying links. For example, if you are not careful, and have engaged a search engine optimisation ("SEO") company to improve your site's performance on Google, and they use a link network, your site may inadvertantly get caught in the crossfire of this ongoing war between the link networks and Google. </P><p> The Google search engine ignores the META keywords tag, and has always done so. If you have received spam from some wannabe search engine optimisation "specialist" telling you that you need to add this to your site, think twice about hiring him/her, since this recommendation already gives you a hint of the extent of his/her knowledge. </P><p> Like all modern search engines (yeah, all 2 of them), Google is able to index dynamically generated pages, so long as a link to those pages exists somewhere. For example, a page like "http://example.com/showstuff.php?page=19" can be indexed by Google, so you don't really need to rewrite your URLs if you can't be bothered. </P><p> If you have a dynamically generated page that you think should be indexed, just make sure you put a link to it somewhere on your site. This applies to all web pages that you want indexed anyway, so even if you don't understand what I mean by "dynamic page", it doesn't matter. Make sure that all the pages of your site can be found through at least one link on your site. If they are not linked to from somewhere, no one will be able to find it, neither Google nor your visitors (unless they are psychic). </P><p> In ancient history, it was claimed that Google would penalise pages that forbade it from caching their pages. As you know, the Google search engine caches the pages it indexes unless otherwise instructed. To avoid problems with people who dislike this, they allow sites to instruct Google not to cache those pages. </P><p> Google have ("has" in US English) apparently publicly denied that disabling caching would affect the page's ranking in any way. I tend to believe their claim. </P><p> In ancient times, you could add something known as the Google Toolbar to your web browser, and get something known as the "Page Rank" shown for any site you visit. In those days, the "Page Rank" would give you an idea of how important Google thought your site was. </P><p> Nowadays, the Page Rank is only one of apparently zillions of factors used by Google in ranking a website. They also discourage people from focusing on the Page Rank, and as a result, do not actually update the rank displayed on the toolbar in a timely fashion. (That is, the rank shown is often many months out of date.) In fact, I'm not sure if the page rank is even shown on the toolbar anymore. </P><p> In other words, it's not worth your time to install the toolbar. </P><p> If you want to read more about making your site search engine ready, see the following: </P><p> Copyright 2001-2014 by Christopher Heng. All rights reserved.<br>Get more free tips and articles like this, on web design, promotion, revenue and scripting, from http://www.thesitewizard.com/ </P><p> Do you find this article useful? You can learn of new articles and scripts that are published on thesitewizard.com by subscribing to the RSS feed. Simply point your RSS feed reader or a browser that supports RSS feeds at http://www.thesitewizard.com/thesitewizard.xml. You can read more about how to subscribe to RSS site feeds from my RSS FAQ. </P><p> This article is copyrighted. Please do not reproduce this article in whole or part, in any form, without obtaining my written permission. </P><p> It will appear on your page as: </P><p> How to Improve Your Search Engine Ranking on Google </P><br>Copyright © 2001-2014 by Christopher Heng. All rights reserved.<br>thesitewizard™, thefreecountry™ and HowToHaven™ are trademarks of Christopher Heng.<br>This page was last updated on 2 February 2014. <br> <a href="http://www.tkqlhce.com/click-7399763-10365666" target="_blank" onmouseover="window.status='http://www.1and1.com/?ac=OM.US.US469K02463T2103a';return true;" onmouseout="window.status=' ';return true;">Need better web hosting? Choose 1&1. Free: domains, marketing tools, search engine ad & more. Check OFFERS!</a><img src="http://www.ftjcfx.com/image-7399763-10365666" width="1" height="1" border="0"/>

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